Q4 datapoints - Switzerland
Cablecom has reported Q4 results today, and ended 2004 with 103k VoIP subscribers, adding 30k in the quarter. That may not sound like much, but it's 42% sequential growth, versus only 9% for broadband connections, and penetration of the broadband customer base now stands at 38%, only six months after the full product launch. It's also important to remember that Switzerland is a small market - incumbent Swisscom has only 3.95m voice lines, and that suggests that Cablecom has captured c.2.5% of the market. Depending on how broadband connections trend (the company has 1.6m CATV subs, digital penetration is only 7%, and broadband subs total 269k, or 17% of the total base), 10% market share is probably within reasonable reach.
Thursday, February 24, 2005
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