Like deja vu, all over again
Yesterday in a post on BT's free call giveaway, I included a link to the Siemens Gigaset as an example of how Skype was looking to get users away from the PC, just as BT strives to drive them there. Little did I know that the cobranded version was being launched today, or that the offer would include a SkypeOut voucher for up to 120 minutes of calls. Really smart UK consumers will sign up for BT broadband, use the unlimited national calls for a year, discover Skype if they haven't already (because they'll be spending so much time making calls from their computer in 2005), then buy the Gigaset and Skype everyone else, possibly forever.
Wednesday, November 10, 2004
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