Friday, November 17, 2006

Weekend reading

UK mega-uber-hyper-sooper-dooper regulator OFCOM has published what looks like a very informative report on the UK consumer experience in communications. Lots of very granular demographic data, as well as interesting findings on consumer awareness and satisfaction levels. Check out the increase in awareness of alternative fixed line suppliers over time (p.53), and in particular look at the comparisons of satisfaction levels between bundled telecom customers and bundled energy customers (pages 65 and 66) - bundling telecom so far seems to show no improvement in satisfaction.

No comments: